Eye Care Leaders Magazine—Examining Issues That Matter to You.
Eye Care Leaders magazine is a free publication created specifically to help eye care professionals improve the performance of their practices. Insightful articles address everything from industry trends and IT opportunities to very targeted strategies for advancing both clinical and financial performance, including retail optical.
Simply complete the form to the right to subscribe and join the over 12,000 current subscribers, who have Eye Care Leaders magazine delivered to their door at no cost. It’s also accessible electronically, if you prefer a paperless format. Check out the most recent issues below.
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Are you headed to AAO this fall? The theme of this year’s annual meeting of the American Academy of Ophthalmology is “Inspire!” In this issue we hope to do just that! Discover the once in a lifetime marketing plan, hint: it’s all about the year 2020. Plus, uncover key tips on how to bridge the gap between clinical and optical departments, say hello to patient focused strategies that will get you more out-of-pocket payments, and take a deep dive into what it takes to setup telemedicine initiatives.
The MLB is re-considering some long-standing rules to liven up the game. As eye care professionals, you know what it’s like to make changes to keep up with the many curveballs thrown your way. In our spring issue we cover topics like, what to include in your financial dashboard, the essential elements for your onboarding system, and steps for building wealth that lasts beyond your practicing years. We also take a closer look at what you and your staff should know about diabetic patients, and examine what it takes to make all your patients feel comfortable, even the atypical ones.
Finding good employees who stick around can be a daunting task. From hiring and retention trends, to tips for writing a solid job description, and what to look for in your applicants, we cover the most important strategies for hiring and keeping the best staff for your eye care practice. We also look at how to hire the best ophthalmic technicians, even if they aren’t experienced (stay calm, we’ll talk training programs too). Plus, we share key takeaways from our 2018 User Summit and spill all the details for our 2019 event.