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Strategic Planning 101: 3 Simple Steps to SWOT
In: Articles
June 12, 2017
It was true when ancient Chinese military strategist Sun Tzu said it over 2000 years ago, and it’s true now....
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7 Phone Skills Every Front Desk Staffer Should Have
In: Articles
May 30, 2018
Ophthalmology practice management has changed (check out this article for more details), but a phone call is usually still a patient's...
Customer Service Basics for Every Eye Care Practice
In: Articles
May 25, 2018
Patients are one of the most powerful stakeholders in healthcare. They have the power to choose from many providers in...
Eye Care Financing: 5 Qualities Any Reputable Lender Will Have
In: Articles
May 23, 2018
In today’s eye care market, competition is fierce. To stay competitive —and even survive—you must constantly be reinvesting in your...
5 Tips for Negotiating Payer Contracts
In: Articles
May 17, 2018
Your practice expenses are increasing, but your Medicare reimbursements definitely aren’t. And last time we checked, CMS wasn’t negotiating—that means...
Use JW to Correctly Report Drug Wastage
In: Articles
May 15, 2018
Does your practice submit claims to Medicare Part B for injectable drugs like Avastin, Lucentis, or Botox? If so, be...
Performance Reviews: 11 Ways to Coach Your Opticians
In: Articles
May 11, 2018
Do you enjoy conducting performance reviews? If you answered 'not really," you're not alone. Not many physicians or practice managers...
7 Ways to Achieve Sustainable Practice Growth
In: Articles
May 09, 2018
You might’ve heard the saying, “Success is an inside job.” Similar sentiments have graced the pages of self-development books, made...
Use Disney’s “Guestology” to Upgrade the Patient Experience
In: Articles
May 04, 2018
For decades now, industries have been borrowing each other’s ideas to stay ahead in the market. Smart marketing techniques—coupled with...
The 1 Sales Report You Need Your Ophthalmic Software to Run Now
In: Articles
May 03, 2018
Like many ophthalmologists, you’re probably pretty into data. So when it comes to managing your practice, it’s only natural that...
Human Resources: Do You Really Need an ‘HR Lady?’
In: Articles
April 27, 2018
When you’re growing your eye care practice and building up your staff to handle more patients, it’s easy to overlook...
23 Tips for Staff Meetings that Don’t Suck
In: Articles
April 24, 2018
For employees in most practices, staff meetings rank somewhere between office politics and learning to use a new ophthalmic EMR in terms...
Private Equity in Eye Care: What Physicians Want
In: Articles
April 19, 2018
You've probably heard a lot about private equity investment in eye care—it's been a hot topic lately (you can read...
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